Hillary Clinton’s newest book, Stronger Together, has become a major flop, with sales of just 2,912 copies according to Nielsen Bookscan.
The sales are particularly disappointing since Clinton and her running mate, Senator Tim Kaine (D-VA), have been promoting the book on the campaign trail—a strategy that obviously hasn’t worked.
According to The New York Times, first-week-sales typically account for roughly one-third of total sales, thanks to the initial publicity blitz that accompanies book launches. By comparison, Clinton’s 2014 memoir Hard Choices sold 85,000 copies in its first week of release, and just 280,000 total.
Simon and Schuster lost a bundle on that book after giving Clinton an advance of $14 million.
Clinton’s book sales pale when compared to Barack Obama’s The Audacity of Hope, which sold an average of 35,000 copies a week while he was running against Clinton in 2008. Sarah Palin, who was Senator John McCain’s (R-AZ) running mate in 2008, sold a whopping 469,000 copies of her book, Going Rogue: An American Life, a year after she and McCain lost the election.
The Clinton campaign has been struggling with a lack of enthusiasm from Democrats. The poor sales of her latest book only underscore just how unexcited they are about her candidacy.
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