CNN President Jeff Zucker said his network has to cover President Trump as much as possible because when they stop reporting on him the viewers leave.
“People say all the time, ‘Oh, I don’t want to talk about Trump. I’ve had too much Trump,’ ” Zucker told Vanity Fair. “And yet at the end of the day, all they want to do is talk about Trump. We’ve seen that, anytime you break away from the Trump story and cover other events in this era, the audience goes away. So we know that, right now, Donald Trump dominates.”
Zucker made his comments in an interview in the latest issue of Vanity Fair .
It was Zucker who greenlighted “The Apprentice” which starred Donald Trump while he was at NBC.
Despite battling with the president, Zucker said he wants CNN to be the home for both supporters and opponents of the president.
“On MSNBC, you rarely hear from people who do support Trump,” Zucker said. “We want to be home to both those points of view.”
“It is true some of these folks are not very good with the facts, but that’s OK in the sense that it’s our job then to call them out,” he added.