CNN Worldwide President Issued a memo to the staff at CNN telling them how “proud” he was to work at the network.
From: Jeff Zucker, CNN Worldwide
Sent: Friday, May 30, 2014 12:39 PM
To: *All CNN Staff (TBS); *HLN Staff (TBS)
Subject: This is CNN
May 30, 2014
I wanted to take a moment to tell you how proud I am to work at CNN today.
Because today we have seen the true scope of what CNN is and can be.
Outstanding, months-long reporting on the VA story by the team of Drew Griffin, Nelli Black, Scott Bronstein and Curt Devine is what exposed a terrible situation at the Veterans Administration. And while their goal was never to force anyone’s resignation, our goal is always to hold officials responsible for wrongdoing. The commitment of AC 360 to “Keeping Them Honest” and our investigative team is what exposed the multitude of problems at the VA.
I wanted to take this moment to thank Drew and his team, Patricia DiCarlo at the investigative unit, the team at AC 360, as well as Richard Griffiths, Lee Williams and Steve Holmes for helping shepherd this incredibly important story.
This is what CNN is about.
At the same time, CNN is now also about all types of storytelling. And we proved that again last night with the successful launch of the new CNN Original Series, The Sixties. I want to congratulate Amy Entelis, Vinnie Malhotra and Lizzie Kerner for their exemplary work in bringing this series to life. And to the entire marketing and communications teams for making sure that the world knew it was there. What began last night, and will unfold over the course of the next 11 weeks, is what the audience also wants and expects from us.
CNN is evolving. Our commitment to news, investigative journalism and inspired storytelling is what we are all about.
It’s good to know that Zucker is so upbeat about working for CNN, because his one-year-plus tenure has been anything but something to be proud of.
Except for a few rare instances when CNN managed to finish ahead of MSNBC in the ratings, Zucker’s tenure, to date, has been more like his last few years at NBC Universal, when the network finished in fourth-place in the prime-time ratings.
CNN thought they had found a smart news guy, but Zucker is doing what he can to move away from news—except with stories like Malaysian flight MH-370—by producing documentaries and airing lighter fare material. It has been mostly to no avail, however, leaving CNN no better off than when he took over 18 months ago.
Now that we know Zucker is proud to work at CNN, the question remains—is anyone else?