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Even though CNN still trailed Fox News in the ratings Saturday they received the biggest increase in audience size from the previous week for cable news channels.
From TVNewser
Though none of the cable news networks — save C-SPAN — provided full coverage of Glenn Beck‘s “Restoring Honor” rally in Washington on Saturday, CNN, Fox News, and MSNBC did provide some coverage to varying degrees. Here’s a look at the data we have:
During the 10am-1pmET block, Fox, which was in business programming from 10am-12pm, had the largest viewership. CNN, which perhaps had the most coverage of the rally, saw the largest increase of the three networks compared to the same time-slot last Saturday. (Since C-SPAN, which carried the rally live in full, is not a commercial television network, it is not rated by Nielsen. So despite the fact that Beck said last night that he “can’t wait to see the numbers” for C-SPAN, we, unfortunately, won’t be getting any.)
Sarah Palin spoke in the 10amET hour and was carried live on CNN. Check out our liveblog of the coverage and the rally, which ended at 1:18pmET. More on Saturday’s numbers here.
| Fox News | CNN | MSNBC | |
|---|---|---|---|
| 10am-1pm | 1.08M/279k | 729k/212k | 283k/83k |
| 10am | 1.06M/290k | 632k/216k | 295k/74k |
| 11am | 1.06M/278k | 737k/230k | 300k/72k |
| 12pm | 1.13M/270k | 818k/189k | 255k/103k |
| 1pm | 985k/167k | 595k/148k | 250k/124k |
CNN’s brass may not be fond of Beck who jumped ship from the company’s HLN channel to join Fox but they do know he is ratings gold and any increase in ratings for the network is good news especially in light of their primetime ratings which just hit a ten-year low.
While I’m on the subject of ratings I should mention that the CBS Evening News with Katie Couric tied an all time low for the second week in a row. Not exactly a goo sign as she approaches her four year anniversary Sunday.
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About the author
Don Irvine is Chairman of Accuracy in Media. He is active on Facebook and Twitter. You can follow him @donirvine to read his latest thoughts.
3 Comments for CNN Gets A Lift From Beck Rally
Most people are conservative thinkers and most people do not like propaganda. That is what ABC and NBC are all about. It is deceitful to withhold truth, thus, IMO, both stations are extrememly dishonest.
I take Beck for FOX from HLN over the traitors we sent them: Kiran Chetry, Karen MaGinnis, and Kathleen Parker.
The MSM would have been smarter if they had put their partisan politics aside, listened to him when he told his audience to leave their political signs at home and reported accurately on what the rally was all about. The rally wasn’t political. Mr. Beck designed it that way. Sarah Palin was told not to make her speech political. No names were announced on his program so that they couldn’t be hounded by the MSM before the rally. They’re going to face enough heat as it is now that the rally is over. MSM wise up. Your days are numbered.