CNN.com whose web stats are in a steeper decline than it’s parent network is adding a religion blog in part to spark some interest in its site.

From Webnewser

CNN.com wants you to believe. Hence, the launch of CNN’s Belief Blog, which will examine the most important stories of the day from a religion and faith standpoint.

Religion blogger and author Dan Gilgoff and CNN producer Eric Marrapodi, who is pursuing a master’s degree in religious studies from Georgetown University, will co-edit CNN’s Belief Blog, aiming to “foster a global conversation about the role of religion and faith in the news and in users’ lives.”

The blog will also feature prominent faces from the faith sector, including Joel Osteen and Deepak Chopra, and Stephen Prothero, New York Times best-selling author of Religious Literacy: What Every American Needs to Know, and Doesn’t, will be a regular contributor.

CNN.com is getting its readers involved by inviting them to submit humorous or unusual signs found outside of houses of worship via iReport. And the blog will have its own Twitter feed, @CNNbelief.

CNN.com vice president and managing editor Meredith Artley said:

A topic as personal and global as faith is woven into the daily news cycle in so many compelling ways. CNN.com’s Belief Blog will be newsy and conversational, hitting hard topics and also having some fun. We’re looking forward to the smart thinking and discussions that our talented editors will bring to this important beat, along with our deep bench of guest bloggers, producers, correspondents, and iReporters.

This will probably be a fairly popular blog but CNN.com better have more ideas than this in the pipeline if they want to revive their fortunes.

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